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AIM
To ensure that appropriate privacy and confidentiality protocols will be observed when addressing the media.
RATIONALE
The media can have a lot of influence and power within a community.
In the day-to-day running of this Scheme we are often required to have statements published in the media.
In order to give Families, Carers and Staff an assurance that any confidential or private information they have given us will not be disseminated in the media, a policy addressing the appropriate way to make releases to the media is necessary.
STRATEGIES
1 - Media releases in reference to incidents
• Only the President of the Scheme can make such a release.
• The President may, if necessary, consult or delegate tasks to the Co-Ordinator of the Scheme.
• No other members of the Scheme can make statements to the press, and all such statements, if made, would be considered unauthorised.
2 - Media releases for promotional purposes
• These can be authorised by the Co-Ordinator of the Scheme and include such things as information on activities and any other editorials, or promotional advertisements such as pamphlets or radio interviews.
• The Co-Ordinator will ensure that if any photos or names are used, all those appearing in the photos or being named, have given authorization prior to release.
3 - Advertisements
• Job advertisements have to be approved by the Management Committee prior to publication.
REQUIREMENTS OF REGULATIONS AND OTHER STANDARDS
NSW Children’s Services Regulation 2004, Clause 98
NSW Privacy Legislation 2001
National Childcare Accreditation Council Quality Practices Guide 2nd edition 2004 Family Day Care Quality Assurance, Principle 6.3
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